The counties of Botetourt, Franklin, and Roanoke, as well as the cities of Roanoke and Salem, comprise Virginia's Blue Ridge, which is located in the Virginia Mountains Region.
Learn more about the five funding jurisdictions and communities that make up Virginia's Blue Ridge.
The City of Roanoke, a vibrant city that combines pulsating urban energy with genuine southern charm. As the largest Virginia city west of Richmond, Roanoke is the cultural and business hub of the Blue Ridge Mountains. It's home to a thriving arts scene that includes a symphony, ballet, theater, numerous art galleries and the nationally-known Taubman Museum of Art. Downtown Roanoke is also a treasure trove of unique shopping and eclectic restaurants. Learn more >
The City of Salem is an idyllic mountain community - rich in history and civic pride and home to the Salem Fair and Olde Salem Days. Big-name acts regularly perform at the Salem Civic Center. Salem is best known for its love of sports. Not only is it home to the Salem Red Sox minor league baseball team, the city also hosts numerous amateur and collegiate tournaments throughout the year, including four national championships. Learn more >
Botetourt County is one of Virginia's oldest counties and remains one of its most beautiful places. Roam the streets once walked by Lewis & Clark, who departed from Fincastle to begin their historic journey of discovery. Today, visitors love exploring Botetourt's back roads, wineries, trails and rivers. Hikers and bikers pass through on the famous Appalachian Trail and the TransAmerica Trail, while paddlers flock to the Upper James River Water Trail to experience the mighty James as it winds through the Blue Ridge Mountains. Learn more >
Bluegrass and clear blue water are just down the road in Franklin County. The county is proud to be the eastern gateway to the Crooked Road - Virginia's Heritage Music Trail. Part of the 500 miles of Smith Mountain Lake's shoreline are also located in Franklin County, where you can cruise on a jet-ski or take a guided fishing excursion. The county even features a network of blueways on three different rivers, providing paddlers with nearly 80 miles of canoeing and kayaking fun. Learn more >
Roanoke County surrounds the City of Roanoke, providing a scenic and rural playground for residents and visitors alike. The famous Blue Ridge Parkway and Appalachian Trail both pass through the county, offering some of the most spectacular views anywhere on the United States. Roanoke County is the place to find great shopping, dining and special events, like the Vinton Dogwood Festival. Learn more >
Traditional Christmas and holiday experiences are abundant in the Roanoke Region in Virginia’s Blue
Are you ready for a Thanksgiving feast in the Roanoke Region in Virginia’s Blue Ridge Mountains?
November is a busy time for special events in the Roanoke Region in Virginia's Blue Ridge Mountains.
Halloween is a festive and spooky time of year, and the Roanoke Region in Virginia’s Blue Ridge
The Roanoke Region is Virginia's Blue Ridge features a rich history. While there are many unique
Visit Virginia's Blue Ridge 101 Shenandoah Avenue NE Roanoke, VA 24016 (540) 342-6025 (800) 635-5535
Visit Virginia’s Blue Ridge is committed to cultivating an atmosphere that welcomes and celebrates the unique backgrounds, abilities, passions, and perspectives of our vibrant community. As our region’s only destination marketing organization, we have a responsibility to showcase the best the Roanoke Region has to offer, and those assets and strengths come in varied forms. We embrace differences in race, religion, sexual orientation, gender, gender identity or expression, language, visible and invisible disabilities, and all the intersecting identities that make Virginians and visitors alike so unique. We believe our differences make us stronger– and better.